Diversity and inclusion in marketing
MarTech is your source for diversity and inclusion content for marketers. You’ll find a variety of up-to-date and authoritative resources, including the latest news, tactic-rich tutorials, and the latest data to help you work smarter and make better decisions.
What you read here is written by our experienced in-house team of editors and research professionals, and subject matter experts from leading brands and agencies.
Don’t miss out! Get MarTech delivered daily to your inbox. Subscribe for free!
Real change happens when different decisions are made. Learn how embracing diversity leads to better decisions.
Mitigating bias in AI is essential for marketers who want to work with the best possible data. Here's what you need to know
The benefits of diversity and inclusion can be seen in stock and revenue performance, hiring and retention and customer acquisition and loyalty.
Brands that put purpose at the heart of what they do can future-proof themselves in an ever-shifting marketplace. Here's a framework for becoming purpose-driven.
In a forceful speech to the Annual Leadership Meeting, IAB CEO David Cohen decried incrementalism and caution in an industry facing major challenges.
The Geena Davis Institute for Gender in Media is partnering with creative analytics platform CreativeX to give brands the ability to measure representation across all their advertising content.
Consumers aren’t just buying your product, they’re buying your brand values. Inclusive marketing can help you deliver those values to more audiences.
The four new business attributes join the 32 Marketing with Purpose business attributes introduced in September.
As budgets climb and competition intensifies, experts say you want to make sure candidates have the right skills for the job.
How (and why) to ingrain a focus on diversity, equity and inclusion in your company's recruiting, hiring and retainment practices.